Fred On Something... asked me and three others to write a short piece to describe the fascination and passion about the Moleskine.
Why do you love the Moleskine?
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Todd, here's what I love about my Moleskine (pocket, block ruled for ultimate flexibility and efficiency):
You know the saying, "build it and they will come"? The Peter Principle which says we grow to the size of our pot? And the self-fulfilling prophecy? These all have a similar thread - that our expectations impact our actions and our actions impact results. And that how we set things up impacts how we do things.
Kind of the same for my Moleskine. I have it to record ideas, interesting thoughts, and questions I want to return to later. I do not currently use it for a datebook or to-do list (I'm not a to-do list kinda girl anyway).
BECAUSE I have this thing and I carry it with me, when I sit at a coffee shop and pull it out of my purse, I think better. Then I record the thoughts that intrique me.
Sure, I would still think and have ideas if I did not carry the Moleskine, but that fact that I do makes my ideas and thoughts better.
If I had a 99 cent wire bound, I might produce 99 cent thoughts. The Moleskine raises the bar on my thinking.
It's a great bargain if you can spend $9 to improve your ideas, don't you think?
Posted by: Lisa Haneberg | Saturday, January 29, 2005 at 10:11 AM
Lisa,
Excellent point. It does make you "think" better. Why, don't know, but its an "ownership" issue. It becomes something you value, thus, use and take care of.
In fact, I now have a small one I keep on my nightstand. I've started to write down dreams (I don't really remember very many dreams...) and I use it as my weekend thought catcher/to do list.
Anything that is worthy after the weekend makes it into my main Moleskine. Does this sound repetitive? Maybe, but I was too nervous to cart around my other one to kids soccer/baseball/basketball game, the store, etc, due to the amount of work info I have in it.
I paid $15 for my larger one and I think $9 for the small one and its a huge bargain!
Todd
Posted by: K. Todd Storch | Saturday, January 29, 2005 at 12:18 PM