The Podcast Value Chain Report

This is a good synopsis of Podcasting as it stands now.  Remember, this medium/technology/media is only 10 months old.

Thank you to Alex Nesbitt at Digital Podcast for making this available via Creative Commons.

Highlights from The Podcast Value Chain Report:  An Overview of the Emerging Podcasting Marketplace:

• Podcasting is growing extremely fast and will drive large markets in many parts of the value chain
• A clear value chain from raw content to listeners is emerging
• Supply and demand for podcasts by content type is still unbalanced and presents opportunities for new breakout podcasts
• Opportunities and issues are developing at each step in the value chain
• New businesses, business models and technologies will be required for full commercialization of podcasting

[link] to .pdf file

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tags:  podcasting | value chain