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Sunday, July 09, 2006

The Long Tail

Over the weekend I picked up Chris Anderson's book, "The Long Tail".  I knew the book was coming out, because he has broken through and gotten "hit" status from the mainstream media (ironic!) with his economic theory.

I posted about his Wired article back in October of 2004 (along with a bunch of others!) right when my interest was very high about podcasting.

Expect to hear a lot more from the mainstream media about this "Tail".

Amazon link.

Monday, March 20, 2006

Go Buy This Book! The Tour by Dave Shields

Thetour Back in June of 2005, I interviewed Dave Shields, the author of The Race.  I found Dave through an article in a cycling magazine about his book, found his website and I was hooked on his writing.

Dave has finished the sequel to The Race, aptly titled, The Tour.

Why you should be interested in this book:

- you've read The Race
- you are a cycling fan
- you are interested in the Tour de France
- you are a Tour de France freak!
- you would like to know about the behind the scenes activities of a pro cycling team
- you enjoy reading "page turner" books

The Tour continues the story about Ben Barnes and his quest to win the Tour de France.  The way this book reads, you feel like you are in Ben's shoes the whole way.  The battle to make a name on the team, the in-fighting between coach and owner, the struggles and pain of the stages; it is all here.

I nearly read the entire book in one night and I wouldn't be suprised if you end up finishing it in one sitting.

As you can tell, I highly recommend this book.  If you haven't read The Race, pick them both up; you won't be disappointed!

Be sure to check out Dave's blog as well here.

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Wednesday, March 08, 2006

I Can Not Wait for This!

Google Calendar will be here soon!

Check out the screen shots here.

Thanks Terry for the heads up!

Tuesday, January 24, 2006

Google Changes Everything for Radio

File this one under "why didn't I finish and post it"?  I saved this draft on 12/31/05 at 7:12am.

I'm sure you have to have heard about Google's acquisition of dMarc Broadcasting on 1/17/06.  I truly believe that this is just the start of even more changes in the broadcasting industry.  Be prepared for big, organizational and operational changes.  I purposely left the post unfinished so you could see where I left off...shame on me!

**original draft post below

I believe that Google is one of the biggest threats/opportunities to/for Radio.  Google is keen.  Google is local.  Google is global.  Google is omnipresent.

Ok, what the heck am I talking about?

Google can provide a way to:
1)  cut costs drastically
2)  market/advertise a station very inexpensively

There are many directions and thoughts that I can go on this post, but I'm going to limit it to just a few thoughts.  Let me start from #1 above.

Cut costs drastically
Now, this is a threat to those that work in radio (like me!), but a huge opportunity for a radio station and company.

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Tuesday, December 13, 2005

Txt msgs r grt!

Do u txt?  U need 2!  Why? (Ok, I'll start typing correctly now...)

I've been using text messaging quite extensively lately.  Let me explain a couple of ways that really have been helpful for me.

1)  Work:  this is a great way to communicate short, quick messages.  For example, I'll stay connected with people I work with on daily, simple things like:  when I'll be back in the office; call me on my mobile phone; I'm in a meeting, I'll call you right back.

2)  Photos:  same thing with friends and my wife as the first one, but also for photos using my Flickr account (more explanation below)

3)  ToDo lists:  keeping track of simple "to do" list items throughout the day with my Gmail email account (how to explained below)

Ok, don't know about Flickr?  Find out now!  I've been taking quite a few pictures with my mobile phone and sending them to my Flickr account.  What I have done is set up a "filter" in my Gmail account that every time I send a photo from my phone, Gmail automatically files it in a "Pictures" subdirectory and automatically forwards it to my Flickr photo account as a private picture (no one can see it but me).  Then, when I have some time, I'll title the picture and add tags and move it to a public photo album.  This is a great way to take pictures during the weekend of the kids or everyday things that you normally wouldn't.

As far as my "to do" list, Gmail is really an awesome tool when you start using the Filter functions.  What I've done is set up a filter that when I send a text message to my email address, it files it to a subdirectory I've set up called "ToDo".  Then, I've got one place to find these.  For example, I weigh myself every morning as one of the metrics in my Training log.  I just txt message the # to my ToDo folder while I'm getting ready in the morning, then later in the day, I'll update the log.

Gmail allows you to use a "+subdirectory" just before the "@" sign of your email address to categorize to your heart's content.  If you are in sales, this could be a great way to keep track of new prospects when you are out of the office.

So, r using txt?  If so, let me know how!

[help with Gmail filters]
[my Flickr account]

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Friday, November 25, 2005

Happy Thanksgiving!

To all my friends out there, I hope you had a wonderful Thanksgiving and getting some good time with friends and family.

I've really been getting into Flickr lately and have a photo stream from this Thanksgiving holiday.

www.flickr.com
This is a Flickr badge showing public photos from K. Todd Storch tagged with thanksgiving2005. Make your own badge here.

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Tuesday, August 23, 2005

Warning! Do Not Read...

the latest issue (Sept '05) of Wired magazine if you believe:

  • television and its industry is right where it needs to be
  • Jon Stewart, host of The Daily Show, is just a talking head comedian
  • Yahoo! doesn't have a clue on how to compete against Google or Hollywood
  • ESPN is just a TV network and group of radio stations
  • no company in there right mind would custom make products for one person

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Wednesday, August 17, 2005

Congrats Terry!

My brother Terry has quite of few things to be proud of, including his recent promotion!

I'm very proud of the job he has done and it is great to see great work rewarded.  It is especially good to see leaders putting the right people in the right opportunities

Good lesson for all businesses.

[read]

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Tuesday, August 09, 2005

Weekend Race

If you're interested, check out the race recap from the triathlon this weekend I participated in.

Even some good points on word of mouth marketing included for you Business Thoughts die hards!

[link] via my Personal Blog

Sunday, August 07, 2005

Creativity that Blows Me Away: Mr. Fastfinger

This website just rocks.  The ability to program Flash based sites is really amazing.

The site is entertaining, but it is also extremely useful (lessons under the "The Mountain of the Tapping Dwarfs").

Simply amazing stuff for us guitar freaks out there!

[link] to Mr. Fastfinger

Thank you Joshua for pointing this out!

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